My whole life my hair as been sort of curly, sort of wavy, sort of frizzy… basically a hot mess. One side of my head is wavy while the other side, in only one part forms these much tighter waves/curls, needless to say, straightening my hair is never easy. It always requires lots of blow drying and an iron.

That is, until Aveda Smooth Infusion Naturally Straight. I have used a lot of products before, and they all help, but nothing ever just flat out works. Aveda has created a product line that not only works for my hair, but leaves it lasting for more than just one day.

First I washed my hair with Aveda Smooth Infusion Shampoo and followed with Aveda Smooth Infusion Conditioner. These products had an almost grapefruit smell, light and citrus-y. I could feel the product working immediately, my scalp tingled as I shampooed but nothing that worried me, it was more of a “I’m working” feeling. After showering I first applied the Aveda Smooth Infusion Style-Prep Smoother, working it from the mid-section to the ends of my hair as directed. I brushed it through and then applied Aveda Smooth Infusion Naturally Straight using the same application process, only this time I did it in small sections.

Now, although my mom was a hairdresser, I don’t do blowouts, I just can’t, even though that is what gives you the best results. Luckily with this product I didn’t need to. I flipped my head over, blew dry the bottom half of my head and flipped to finish off the top. I touched up some parts with my straightener after and was in LOVE. My hair tends to still get this awful bit of wave right at my root, which always takes work to get out. This time… it was GONE, and that was just after five uses. My hair was shiny and it wasn’t weighed down at all, which surprised me. It felt light and still flowed like there was no product in it at all.

What really amazed me wasn’t day one, it was day two. I never wash my hair two days in a row, even though anytime I use product in my hair, my hair gets greasy at the roots the next day. This product lasted through the next day. I woke up and my roots weren’t matted down or greasy at all. I just touched up the ends of my hair with the straightener and walked out the door.

Now THAT is straightening magic. I can’t wait to see how my hair looks in a month!

Aveda Naturally Straight retails for $26.00/5 oz., 150 ml and is available at Aveda stores and salons and online at aveda.com. To find a location near you, visit aveda.com.

Check out more info about Aveda here:

Aveda on Twitter: @Aveda
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Product Link: http://www.aveda.com/product/5250/30649/Collections/Smooth-InfusionTM/smooth-infusion-naturally-straight/index.tmpl

Some Interesting Facts About Aveda

The Secret to Naturally Straight’s Straightening Success
Unlike chemical straighteners, Smooth Infusion™ Naturally Straight does not penetrate the hair shaft or modify hair’s natural bonds. Instead, it works from the outside, adding an imperceptible surface layer to the hair that progressively loosens curls with every use – so hair becomes straighter. 94% of women say it helps eliminate curl immediately and after 5 consecutive applications of Smooth Infusion™ Naturally Straight, hair will stay straight for up to 3 washes¹.

As you straighten your hair, Smooth Infusion™ Naturally Straight’s naturally derived plant fibers invisibly attach to each hair strand to loosen curl – and help hold your straight style in place – while a humidity barrier of tapioca starch and maize helps fend off frizz, even in extreme humidity.

The more you use this ingenious hair creme, which is safe for relaxed and color treated hair, the easier it is to play it straight, so you can cut back on styling time every day, while easily creating a pro-caliber blow out.

“It’s amazing how once you start to use this product how little time and effort it takes to straighten even coarse, tightly coiled hair,” says Tippi Shorter, Aveda Global Artistic Director, Textured Hair. “It’s also beautifully lightweight and hydrating. Many products designed to straighten hair and alleviate frizz are sticky, tacky or heavy. Smooth Infusion™ Naturally Straight has a wonderful consistency.”

Uplifting Aroma
Smooth Infusion™ Naturally Straight is infused with the signature Smooth Infusion™ fresh citrus-floral blend aroma featuring bergamot, palmarosa, Turkish Rose and Australian Sandalwood.

People and Earth Empowering Practices
Most sandalwood on the market today originates from India, Indonesia and Nepal, where the trees are often unethically poached and over-harvested. In 2002, alarmed by the endangered status of the trees, Aveda went in search of a new source and discovered the pure, wild-harvested sandalwood of Western Australia. Here the sandalwood tree is a government-protected species, with annual sustainable harvest quotas. Aveda’s purchase of sandalwood oil from indigenous harvesters, known to be historically underpaid by others, has resulted in fair pay and work practices for the Western Australian aboriginal people, providing a viable economic base for the communities involved, while supporting responsible and sustainable farming practices. Aveda also provides investments and grants to help create financial and cultural opportunities within these indigenous communities.

Planet-Respecting Packaging
Smooth Infusion™ Naturally Straight is housed in a 5-oz (150 ml) tube crafted from a minimum of 59% post-consumer HDPE and up to 41% bioplastic made primarily from sustainable and quickly renewable sugar cane ethanol².

For Best Results
Depending on hair length and thickness, start by using a small coin sized drop of Smooth Infusion™ Naturally Straight styling creme on towel-dried, still damp hair, applying it one section at a time. 1. Start the application process at the nape of the neck, working Naturally Straight into the ends of hair up to the mid-lengths using downward strokes before reaching the scalp, being sure it is evenly distributed throughout the entire head. 2. Blow dry hair straight using the brush of your choice. 3. Follow up with a flat iron, if desired. For very tight curls and coils, apply Smooth Infusion™ Style Prep Smoother onto hair first.

The Aveda Smooth Infusion™ System
The lightweight, supremely straightening and heat-protecting Smooth Infusion™ Naturally Straight styling creme is part of the comprehensive Aveda Smooth InfusionTM collection of products specially formulated to smooth or straighten hair while dramatically reducing frizz and defending against humidity.

 

disclosure- I received complimentary product from SheSpeaks/Aveda as a part of the Aveda campaign